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The Continuous Development of Downstream Market and Technical Innovation in Industrial Coil Coatings Will Drive the Growth

Industrial Coil Coatings is a coating product applied to the coating of pre-coated metal coils, which changes the traditional way of coating metal sheets after forming and processing. Coil coatings are pre-coated on metal coils to form color coated steel plates and then processed. They are widely used in building materials, home appliances and other fields.

Polyester resin coating has good physical and mechanical properties, processing performance and chemical resistance, such as bright, plump, and high hardness, making it the most widely used resin variety in coil coatings. However, it has defects such as poor water resistance, stain resistance, and poor gloss and color retention, which affect its further application in coil coatings. Fluoropolymers that are used as binders in coatings. Compared with acrylic and even silicone-based paints, the high performance cost of fluoropolymer coatings is much higher. On the other hand, their very long service life greatly reduces the cost of recoating and the consumption of raw materials. Silicon-modified polyester coil coating has the characteristics of polyester resin and silicone resin, so it has a wide range of uses. Silicon-modified polyester is very suitable for high weather resistance coatings and meets the high performance requirements of coil coatings for household appliances, which is currently a new growth point for precoated coils. Plastisol coatings are very tough and durable, offering very good corrosion protection particularly in aggressive industrial atmospheres. More recent developments featuring enhanced UV resistance have shown yet higher durability even in extreme weather conditions. In the automotive field, Industrial Coil Coatings is especially suitable for original automotive coatings, which can improve flexibility, impact resistance and adhesion; it can also be used as an additive to improve the mechanical properties of traditional baking coatings. In the appliance field, Industrial Coil Coatings is suitable for the side panels of household appliances such as TVs, refrigerators, washing machines, air conditioners, and water heaters. In 2019, these three application fields respectively covered a market share of 47.80%,10.44% and 27.86%.

COVID-19 Restricts the Development of Downstream Market, Decreasing the Demand of Industrial Coil Coatings

The European market is the largest revenue market, with a market share of 35.12% in 2019, and North America ranks second with a market share of 30.18%. The top three companies have a total market share of 34.83% in 2019, with relatively high industry concentration and fierce market competition.

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In addition to the impact on upstream raw material supply and industry operations, the impact of the epidemic on the Industrial Coil Coatings market is mainly reflected in downstream demand. For example, in the construction industry, projects in all areas of the construction industry are susceptible to factors such as delays in goods, materials, plant and equipment, or travel restrictions. Certain projects may be more susceptible to critical delays. For example, the impact of seasonal factors may be amplified, or the ability of contractors to complete key facilities or deployments with longer delivery cycles may be affected.

The development of the construction industry is one of the key factors driving market growth. The construction industry is one of the largest consumers of coating resins. In addition, due to the development trend of green buildings, increasing migration rates and rapid urbanization, the number of residential and commercial construction projects has also increased greatly, which further increases product demand. In addition, metal product manufacturers in various industries are choosing highquality composite coatings. It is expected that continuous improvements in the field of surface chemistry and processing technology will bring positive prospects to the market. Due to its compressive properties and flexibility, coil coatings have also quickly gained recognition in the packaging materials field. The demand for efficient packaging materials for storage and transportation applications is growing significantly. Secondly, the product is widely used in wall panels, roofs, and provides visual appeal in commercial and residential buildings. In addition, increasing government spending to improve public infrastructure is driving demand for coil coatings across the end user industry.

In the coil coating business field, manufacturers need to continuously develop new functional coatings to give substrates unique functions and improve comfort and security for life. At present, using antibacterial coating technology, antistatic coating technology, heat reflective coating technology, twocomponent self-cleaning coating technology, etc. have produced antibacterial products(Antibacterial products can inhibit the growth of bacteria and molds, have a significant killing effect on many common harmful bacteria, and bring a healthier environment), antistatic products(Electrostatic products can reduce static accumulation, reduce static electricity hazards, and promote environmental safety), etc., which have greatly achieved the effect of product upgrading.

The strong growth of the end-use industry in the Asia-Pacific region will drive the prosperity of the Industrial Coil Coatings market. Growth in product demand, especially in India, China and Japan, may dominate the overall source of income in the region. The upgrading of the construction industry and the rapid development of the non-construction industry in the region will be the key driving factors for the growth of the coil coatings market. China, India and Indonesia are among the fastest-growing economies in the world and are undergoing rapid industrialization and urbanization. In response to this fact, the ever-growing end-use industries including automobiles, construction, and home appliances have created a huge demand for Coil Coatings. It is predicted that by 2025 the market value of global industrial coil coatings will reach 6471.13 M USD.