The Market Demand for Radar Detectors is Declining, and Policies and Regulations are the Main Limiting Factor

The radar detector is an electronic device that calculates the movement speed of the measured object based on the calculation of the frequency shift of the received reflected wave. The radar beam irradiates a large area, so the radar speed measurement is easy to capture the target without precise aiming. Radar equipment can not only be fixed on the road, but also can be installed on the car, so drivers can use it to detect whether their speed is monitored by police or law enforcement officers using radar guns.

There are many types of radar detectors, of which the full-frequency radar detector has the largest market, accounting for 43.83% of the market share in 2019. The entire spectrum of radio waves is divided into multiple frequency ranges, called frequency bands. A full-frequency radar detector is a radar detector that can detect all frequency ranges. Ranked second is GPS radar detectors with GPS systems, with a market share of 37.11% in 2019. There is also a common radar detector that can only detect part of the band.

Automotive owners are the most important purchasers of radar detectors, occupying an important market share, accounting for 79% in 2019. In addition, the transportation sector and other sectors are also important application markets for radar detectors.

Although the principle of the radar detector is very simple, that is, after receiving the radar signal, it immediately alarms and prompts the automotive owner to slow down, but this is indispensable for the majority of automotive owners while driving, for which can reduce traffic accidents caused by speeding. In recent years, traffic accidents caused by speeding have been increasing, and people are paying more and more attention to vehicle safety, which has promoted the growth of the radar detector market.

Prospect Analysis of the Radar Detector Industry in Various Regions Under the Influence of COVID-19

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According to the analysis of the market share of radar detectors in various regions of the world in 2019, North America, Europe, Asia Pacific, South America, the Middle East and Africa accounted for 48.80%, 30.88%, 15.97%, 2.84%, and 1.52% respectively. This shows that North America is the largest revenue market, while Europe and the Asia-Pacific rank second and third. Companies in the industry are also mostly concentrated in North America. The top three companies in 2019 are Cobra Electronics, Beltronics and Escort Products, with market shares of 14.74%, 12.18% and 9.12%, respectively.

Since the outbreak of the COVID-19, the disease has spread to nearly 100 countries around the world. Different industries are affected by the epidemic to different degrees, and the impact on radar detectors is mainly reflected in the supply of materials and market operations. Affected by COVID-19 epidemic, logistics has been suspended and the supply of radar detectors is tight. Due to the global threat of the virus, factory resumption will directly affect customers\' production plans and shipments. The international epidemic continues to break out. If personnel control in each country is expanded, it will affect the smooth supply of equipment and materials.

In addition to the impact on upstream raw material supply and industry operations, the impact of the epidemic on the radar detector market is mainly reflected in downstream demand. As factories need to protect workers and help contain the spread of the new crown virus, it is expected that the interruption of the production supply chain will worsen as other factories close. In addition, as people restrict their behavior, car sales have also been affected. The expected decline in demand may cause some automakers to adjust production throughout the year. Therefore, with the adjustment of the vehicle production plan, the demand for radar detector-related products will also be affected.

The Market Demand for Radar Detectors is Generally Declining

Although the detection of radar still relies on radar detectors, and some regional governments continue to increase investment and strengthen the construction of safety infrastructure, to a certain extent, the demand for radar detectors has increased. However, the overall market demand in this industry is showing a downward trend.

Radar detectors are illegal in India, Greece, Ireland, Italy, France and other countries. In Florida, it is illegal to carry radar or laser signals in a vehicle. Many states, including New York, Illinois, and New Jersey, have their own laws prohibiting the use of these detectors in commercial vehicles. Therefore, professional drivers usually avoid using radar detectors to avoid the revocation of their driver’s license and fines.

In response to the carbon neutral policy of energy saving and emission reduction, more and more people have reduced their use of cars or even gave up buying cars, which has also affected the development of the radar detector market to a large extent.

The total revenue of the global radar detector industry in 2015 was US$494.95 million, and fell to US$464.37 million in 2019. We predict that the global market demand for radar detectors will decline year by year, and its market value will be 330.66 million U.S. dollars in 2025.

This industry is facing fierce competition. Suppliers will compete on the basis of pricing, user-friendly interfaces, value-added benefits and service combinations to provide a competitive advantage. During the forecast period, we expect that this competition will intensify as demand decreases.

In general, the price of labor costs will be on the rise, which increases the cost of the industry and puts pressure on various suppliers. Technological innovation plays an important role in promoting market growth. In order to survive in a highly competitive market, suppliers should develop new ideas and technologies and keep pace with advanced technologies.

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