With the Integration of Multiple Industries, E-commerce Industry Will Have Broad Development Space in the Future

E-commerce usually refers to buyers and sellers,under the open network environment of the Internet,conduct various business activities without meeting each other in a wide range of commercial trade activities around the world. It is a new business operation model that helps realize online shopping, online transactions between merchants and online electronic payment and a variety of business activities, trading activities, financial activities and related comprehensive service activities. Governments, scholars and business people of various countries have given many different definitions according to their position and different angles and degrees of participation in e-commerce.  It is a business activity centered on commodity exchange by means of information network technology.  It can also be understood as trading activities and related services on Internet, Intranet and VAN (Value Added Network) in the form of electronic transactions, which is the electronization, networking and informatization of all links of traditional business activities.

Although e-commerce has different definitions in different countries or different fields, its key point is still a business model that relies on electronic equipment and network technology. With the rapid development of e-commerce, it has not only included the main connotation of shopping, but also included logistics and other ancillary services. E-commerce includes electronic money exchange, supply chain management, electronic trading marketplaces, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management and automated data collection systems. Information technologies used in this process include the Internet, extranets, E-mail, databases, electronic directories and mobile phones. 

E-commerce includes ABC, B2B, B2C, C2C, B2M, M2C, B2A (B2G), C2A (C2G), O2O and other business models. Among them, the most common are B2B, B2C and C2C. B2B refers to business-to-business , B2C means business-to-customer and C2C refers to customer-to-customer. In 2020, the market share of these three business models in the global e-commerce industry was 26.14%, 40.27% and 24.93% respectively, while the market share of other business models was small. 

Development Status and Prospect Forecast of Global E-commerce Industry

Research data show that the Asia-Pacific region is the largest revenue market for the global e-commerce industry. In 2015, the total market revenue of e-commerce industry in the Asia-Pacific region was $550.49 billion, accounting for 38.18% of the market. After that, the market revenue and share continue to rise. In 2020, the region accounted for 41.71% of the global market share, and the market revenue was $1193.00 billion. North America ranked second with $920.87 billion and a market share of 32.19%. In addition, the data show that the market share of the Asia-Pacific region in the industry will continue to rise slowly during the forecast period, and is expected to grow to 43.27% by 2025. 

The top three companies in the global e-commerce industry are Amazon.com,Inc., JD.com and Alibaba Group Holding Ltd. Founded in 1994, Amazon is the world\'s leading e-commerce company focused on e-commerce, retail, operations and the Internet. It is committed to becoming the world\'s most customer-centric company. JD.com is the first large-scale comprehensive e-commerce platform in China to be successfully listed in the United States. It is positioned as a Technology Service Enterprise Based on Supply Chain. At present, its business covers retail, digital technology, logistics, technical services, health, insurance, logistics real estate, cloud computing, artificial intelligence and overseas, and its core businesses are retail, digital technology, logistics and technical services. Founded in 1999, Alibaba Group is now the largest online and mobile commerce company in the world, which focuses on e-commerce solutions, China, shopping and big data. The maain businesses of Alibaba Group include Taobao (www.Taobao.com),the largest online shopping platform in China, and T-mall (www.Tmall.com), the largest third-party platform for brands and retailers in China. In 2020, Amazon, JD.com and Alibaba Group accounted for 8.51 percent, 3.77 percent and 2.68 percent of the global e-commerce market, respectively. The combined market share of the three large e-commerce companies is no more than 15%, which shows that the industry is extremely competitive.

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According to our research, the total market value of the global e-commerce industry was $1441.72 billion in 2015. During the period from 2015 to 2020, the industry developed rapidly, and even during the epidemic period, the development of the industry was relatively stable and did not suffer too much negative impact. In 2020, the industry market value grew to $2860.40 billion. Based on this, we conducted a series of function calculations and derived the data of the next five years with scientific model. Finally, it is predicted that by 2025, the total market value of the global e-commerce industry will reach $5911.28 billion. 

The Impact of the Epidemic on Global E-commerce Industry and its Future Development Trend 

Due to the unique nature of the epidemic, the demand for anti-epidemic products such as masks and disinfectants has greatly increased. In order to prevent the further spread of the disease, local governments have taken measures and policies to restrict people from going out and gathering, and many supermarkets and shops have been closed at their request. As people spend so much time at home, the demand for essentials such as toothbrushes and tissues has increased. Consumers cannot go out to buy epidemic prevention supplies and daily necessities, but can only buy online, which increases the sales of online pharmacies and grocery stores, promoting the development of e-commerce in pharmacies and grocery stores, and thus promotes the development of the entire e-commerce industry as well. 

In addition, governments around the world have introduced policies to restrict traffic. Travel must be minimized and congregations avoided to reduce the spread of disease. Different countries have different policies, which greatly restricts cross-border trade. The state controls import and export products more strictly. These measures increase the difficulty and prolong the transportation time of goods, especially import and export products. Many modes of transportation have been affected, and some modes of transportation have been cancelled, resulting in the products ordered by online buyers cannot be delivered. In this case, sellers can only change the mode of transportation and shorten the transportation time as much as possible. For example, some sellers change railway transportation to air transportation. The price of air transportation is about 4-5 times higher than that of railway transportation, which increases the cost of cargo transportation and leads sellers to raise the price of goods, thus reducing customer demand and ultimately affecting sales and the development of the entire e-commerce industry. 

With the continuous development of e-commerce, its scope of influence will continue to expand, Its function will not only realize online shopping, but also produce online service industry, financial industry and so on.In short, the division of labor of e-commerce will be more and more detailed, and the functions will be more and more perfect. What it can provide for consumers is no longer just to buy goods, anything people need in production and life will appear in e-commerce. This is a basic trend of the development of e-commerce in the future. In addition, the trend of the combination of search engine and electronic commerce will be more and more obvious. E-commerce and search engines will be more and more closely linked, because according to the number of taobao marketplace sellers, the previous supply of all kinds of goods has reached a massive degree. Consumers must resort to search engines if they want to quickly find the product information they want in the environment of commodity flooding and information flooding. Therefore, in the future, many businesses will turn to this field, and the development of e-commerce will be more closely associated with search engines.

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