Low PUE Requires More Investment, And to Improve Production Factors Is the Best Choice for Most Players

With the continuous emergence and accelerated breakthroughs of a new generation of information technology represented by 5G and cloud computing, the scale of IDC has been pushed to a climax, thus, the problem of IDC high energy consumption caused by this has become increasingly prominent.

Data Center Energy Consumption Is Huge, And Energy Saving and Consumption Reduction Are Imminent

The energy consumption in global data has attracted increasing attention from the outside world. From the perspective of power consumption and power consumption scale, a super-large data center consumes nearly 100 million kWh of power annually; the power consumption scale of data centers in the world is 205 TWH, accounting for all 1% of the world's power consumption. With the sudden increase in the number of IDCs, the problem of high energy consumption has broken out. It is estimated that by 2025, the global IDC energy consumption will account for 33% of the ICT industry.

In 2017, IDC's total power consumption of China exceeded 120 billion kWh, which is estimated that the total power consumption will exceed 260 billion kWh in 2023. IDC's severe high energy consumption situation has triggered a strong demand for energy-saving and consumption reduction. Therefore, China has gradually turned to encourage the construction of energy-saving and emission-reducing data centers, putting forward higher requirements for data center energy consumption and environmental protection.

The Policies Frequently Appear in China

PUE is currently the most mainstream IDC energy consumption measurement index, and the purpose of IDC energy saving and consumption reduction is to reduce IDC's PUE. In February 2019, the Ministry of Industry and Information Technology, with the National Agency Affairs Administration and the National Energy Administration issued documents stating that by 2022, the average energy consumption of data centers will reach the international advanced level, and The PUE value of the power efficiency of newly built large and super large data centers is limited to below 1.4. Specific key tasks include strengthening the green operation and maintenance and transformation of in-use data centers, accelerating the promotion of green technology product innovation, improving green support service capabilities, and exploring and innovating market promotion mechanisms.

Low PUE Requires Larger Scale and More Investment

It is not an easy task to change the PUE value from 1.6 to 1.4 to 1.3, which involves all aspects of the data center industry chain. It may even profoundly change the industrial structure shortly.

The PUE value of the traditional data center is about 2.0, and a small number of newly built data centers can reach 1.4 or even 1.3. However, the numbers here are measured data under specific conditions, such as winter testing. The low temperature does not require a lot of energy consumption to cool the server; most of the equipment is idling or even shutting down. According to public information, the data center built by Ali in Zhangbei has a design PUE value of only 1.25. The annual average temperature in Zhangbei is 2.6℃, which is more than ten degrees lower than the average temperature in Shanghai, which can be seen how difficult the PUE value 1.3 standard.

Internationally, take the US public institutions as an example. From 2010 to 2019, the US government has implemented a series of policy measures to reduce the number of data centers by 7000, or about 50%; The PUE of nearly half of large data centers has been optimized from an average of above 2.0 to 1.5 or even below 1.4; the utilization rate of some servers has increased from 5% to more than 65%.

Except for scale, low PUE has higher requirements for site selection, technical level, design scheme, system architecture, and operation, and maintenance level. Data centers built in Inner Mongolia are more energy-efficient than those built-in Shenzhen. The lower the temperature, the less energy consumption.

To Improve Production Factors Is the Best Choice for Most Players

The PUE prompts players to choose micro-modules that can meet the PUE value of arable land to build data centers. The living space of a single equipment manufacturer is further compressed. For equipment manufacturers, whether they are active or passive, only when they are integrated into the overall solution of the micro-module can they participate in the competition. In addition to the original traditional micro-module manufacturers, more manufacturers, integrators, and capital parties have gathered together, and the price war will only become more intense.

Enriching the product system has become a life-saving straw for manufacturers. For most players, it is impossible to build a computer room, nor to achieve a vertical integration solution. Then they can only think of ways to differentiate new features. Just as Nanjing Canatal Data and Shenzhen Envicool, have achieved the binding of talent interests through different degrees of equity incentive plans to fully mobilize the enthusiasm of employees. Shenzhen Envicool and Yimikang are born out of the Huadian-Emerson system to varying degrees. Rich industry experience has been regarded as the capital for the team to adapt and integrate into the IDC energy-saving and consumption-reducing market faster. At the same time, both Nanjing Canatal Data and Shenzhen Envicool have a rich product line, and they use their products to achieve differentiation, which is prominent from foreign companies. In the future, in addition to the original traditional micro-module manufacturers, more manufacturers and social capital will participate in solutions represented by micro-modules, and market competition will become more intense.

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