Sneaker Market Future Demand, Market Analysis & Outlook Report (2019-2026)

Sneaker Market Future Demand, Market Analysis & Outlook Report (2019-2026)

Sneakers (also known as athletic shoes, tennis shoes, gym shoes, not sport shoes, runners, takkies, or trainers) are shoes primarily designed for sports or other forms of physical exercise, but which are now also often used for everyday wear. The term generally describes a type of footwear with a flexible sole made of rubber or synthetic material and an upper part made of leather or synthetic materials.

According to the report, the global sneaker market is worth USD 71,468 million in 2019, and it is expected to generate USD 101,235 million in revenue by 2026, with a compound annual growth rate of roughly 5.1% from 2019 to 2026.

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Market Dynamics

Major factors contributing to the growth of the global sneaker market include the growing global population, rising awareness regarding health benefits, and active participation in fitness activities and global sports events. Flourishing retail e-commerce sector worldwide and rising levels of disposable income of consumers are also estimated to boost the market growth. Besides, people are also increasingly realizing the importance of using an appropriate type of shoes for sports activities in order to prevent muscle injuries, leg injuries, knee pain, hip pain, and back pain. Consequently, the demand for sneakers is projected to register a sharp rise over the coming years. However, the market is likely to be negatively affected by the growing prices of raw materials and emergence of pirated footwear in the local market. 

Region-wise Analysis

By regional analysis, this global sneaker market is segmented on the basis of North America, Asia-Pacific, Europe, Latin America, and the Middle East & Africa. Asia-Pacific held the largest share of the market in 2018, accounting for close to 44% share. It was followed by North America and Europe, with a share of 28% and 18% respectively. Asia-Pacific region is ruling the market of sneakers owing to the presence of a large number of the adult population, and rising disposable income in this region. Active participation of government in encouraging sports activities, the rising awareness about healthy lifestyle coupled with the increasing adoption of sports as a career among people is a major factor driving the growth. Also, the growing demand for comfortable and lightweight sneakers for jogging and running for both men & women is further propelling market growth in the region.

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Competition Analysis

Market players are continuously striving to gain a competitive advantage over their competitors and build a stronger foundation for themselves.  Product launch, acquisitions, and mergers have been the prominent strategies implemented by key players to increase their footprints in the global market. Certain companies’ implemented acquisition to undertake the manufacturing facilities and distribution channels of the acquired company to spin profits or expand global presence. Prominent players, such as Nike, Adidas, and Asics Corporation, have regularly launched new products in the market. The continuous variety of addition to their product portfolio helps attract consumers with their innovative design and features. Players also used joint ventures and partnerships to increase their consumer base or product portfolio.

Major enterprises in the global market of Sneaker include Adidas, Airness, Alden Shoe Company, Nike, Lining, Reebok, Under Armour, Ariat, ASICS, UGG, Ecco, Keds (shoes), Kickers, Onitsuka Tiger, and etc.

Worldwide Sneaker Market by Type

The type of the sneaker market can be divided into Adult Sneaker, Children Sneaker, and Other. The adult sneaker is projected to lead the segment within the forecast period. The growth of this segment can be attributed to the shifting preferences of people towards a healthy lifestyle, increasing participation of the young population in sports and fitness activities. The increasing demand for branded & high-fashion footwear is also driving the segment growth. Further, the growing sense of fashion consciousness among adults is further boosting this segment growth.

Worldwide Sneaker Market by Application

The sneaker is widely used in Athletic Contest, Daily, and Other. Athletic Contest is dominating the segment owing to the growing trend of competition in sports activities along with the government initiatives for supporting sports activity across the globe is fueling the growth.

Table of Content

1 Report Overview

1.1  Product Definition and Scope

1.2  PEST (Political, Economic, Social and Technological) Analysis of Sneaker Market

…

2 Market Trends and Competitive Landscape

3 Segmentation of Sneaker Market by Types

4 Segmentation of Sneaker Market by End-Users

5 Market Analysis by Major Regions

6 Product Commodity of Sneaker Market in Major Countries

7 North America Sneaker Landscape Analysis

8 Europe Sneaker Landscape Analysis

9 Asia Pacific Sneaker Landscape Analysis

10 Latin America, Middle East & Africa Sneaker Landscape Analysis  

11 Major Players Profile

11.1 Adidas

11.1.1 Adidas Company Profile and Recent Development

11.1.2 Market Performance

11.1.3 Product and Service Introduction

11.2 Airness

11.3 Alden Shoe Company

11.4 Nike

11.5 Lining

11.6 Reebok

11.7 Under Armour

11.8 Ariat

11.9 ASICS

11.10 UGG

11.11 Ecco

11.12 Keds (shoes)

11.13 Kickers

11.14 Onitsuka Tiger

…

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Target Audience:

Sneaker manufacturers

Raw material suppliers of Sneaker

Distributors and resellers of Sneaker

Sneaker industry associations

Product managers, Sneaker industry administrator, C-level executives of the industries

Sneaker potential investors

Market research and consulting firms

Small and Medium-sized Enterprises (SMEs)

• Base Year: 2018

• Estimated Year: 2019

• Forecast Period: 2019 to 2026

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