Global Outdoor Watch Market Size Will Escalate to USD 46,700 Million in 2026
Market Insights
An outdoor watch is a watch that can be worn in a variety of sports or has one or more functions to meet the requirements of professional sports. It can provide detailed information about your environment during exercise, so it has great assistant and guidance meaning for outdoor enthusiasts. More specifically, an outdoor watch is not only a watch, but also a high-tech device. The outdoor watch is waterproof, shockproof, anti-shock and anti-friction. Also, it measures pressure, height, heart rate and direction. In addition, it may have other value-added features such as Tide Graph Display, computer operation, GPS and other emerging features. The current popular outdoor sports watches are made of high-quality stainless steel, titanium, aluminum, rubber, carbon fiber or ceramic alloy. Selecting sport watch with different material can display the wearers’ unique personality.
With the rapid growth of the national economy as well as the rapid development of smartwatch, Chinese outdoor watch market demand is exuberant, which in turn can help the global outdoor watch market to gain tremendous momentum over the forecast period. The global outdoor watch market is expected to grow from USD 31,891 million in 2019 to USD 46,700 million by 2026, registering a CAGR of 5.6% from 2019 to 2026.
In 2018, the global outdoor watch market was mainly concentrated in the three regions of Asia-Pacific, North America and Europe, with the market share of 25.64%, 28.31% and 34.02% respectively, accounting for a total of 87.97%. Europe region is the largest supplier of outdoor watch, with annual production value exceeds USD 10,274 million in 2018.
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Competitive Outlook
The major global outdoor watch market competitors include Swatch Group, Suunto, Rolex, Casio, Seiko, Garmin, LUMINOX, Citizen, TIMEX, Richemont, NOMOS Glashütte, EZON, MIO, Fossil, Polar, SPORTSTAR, Bryton Inc, and etc. The smartwatch manufacturer has squeezed the traditional outdoor watch market. Most traditional watch manufacturers also enter into the smartwatch market. The competition will more intense in the forthcoming years.
Type Outlook
l Quartz watches
l Mechanical watches
l Digital watch
Application Outlook
l Amateur outdoor enthusiasts
l Professional outdoor enthusiasts
l Pilot watches
Regions Covered in the Report:
-North America (United States, Canada, and Mexico)
-Europe (Germany, UK, France, Italy, Denmark, Finland, Iceland, Norway and Sweden, Spain, Belgium, Poland, Russia, Turkey, and Others)
-Asia-Pacific (China, Japan, India, South Korea, Australia, New Zealand, Indonesia, Thailand, Malaysia, Singapore, Philippines, Vietnam, and Others)
-Latin America (Brazil, Argentina, Peru, Chile, and Others)
-Middle East & Africa (GCC Countries, Southern Africa, and North Africa)
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Key Points of the Global Outdoor Watch Market
l Currently, in the developed countries, the outdoor watch industry is generally at a relatively advanced level. The world’s famous enterprises are mainly concentrated in Switzerland, the United States and Japan. At the same time, foreign companies have more advanced equipment, strong R&D capabilities, and leading technology. However, foreign companies have relatively high manufacturing costs compared to Chinese companies. With the development of Chinses outdoor watch production technology, their share in the international market continues to increase, and their competitiveness in the international market is gradually increasing.
l China's outdoor watch industry has developed into a national status with certain research and production capacity. At the moment, the product structure of the industry has been gradually improved. China has become a large international consumption country of outdoor watch, but its production technology is relatively lagging behind the production of some low-end products. Although new production lines are increasing, high-end products still rely on imports.
The research report provides in-depth analysis on:
The estimation of the growth rate, market size and share of the Outdoor Watch Market throughout the forecast period.
The assessments for the regional market layout characteristics in the world.
The SWOT of the Outdoor Watch Market.
Leading manufacturers’ profiles, product features, business features, target customer features.
Significant trends for the growth prospects of the Outdoor Watch Market by 2026.
The report tracks detailed information about merges, innovations, policies and recent developments in the industry.
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Target Audience
Outdoor watch manufacturers
Technology providers
Distributors and resellers of outdoor watch
Product managers, outdoor watch industry administrator, C-level executives of the industries
Outdoor watch industry associations
Research and Development (R&D) companies
Market research and consulting firms
Small and Medium-sized Enterprises (SMEs)
l Base Year: 2018
l Estimated Year: 2019
l Forecast Period: 2019 to 2026
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