Global and Region Ad Tech Software Market Demand & Opportunity Outlook 2022-2028

  • REPORT SUMMARY
  • TABLE OF CONTENTS
  • The report details the trend, potential and market size of Ad Tech Software market, and analyzes the current situation and prospects of the market from both qualitative and quantitative aspects, which can be roughly divided into three parts.

    The first part (Chapter1-7) mainly covers the qualitative analysis of Ad Tech Softwaremarket, defines the market attractiveness level of Ad Tech Software market through Porter's Five Forces Analysis, and summarizes the different factors in the overall environment through PEST analysis. Understand the distribution of industrial chain value in each link of industrial chain through the analysis of industrial chain structure. Thus estimate the market space of each link.

    The second part (Chapter8-12), based on the segmentation of Ad Tech Software industry, describes the types of Ad Tech Software market, the applications of major players and the market size, and deeply analyzes the current situation of the global Ad Tech Software market and the development prospects and opportunities of Ad Tech Software industry.

    The third part (Chapter14-15) includes the market positions of the major players and information on the market participants, which will help you gain a comprehensive understanding of the current competitive situation and potential growth opportunities in the market.

    As COVID-19 continues to impact the global economy in 2022, the report also considers the short - and long-term impacts of COVID-19 on the global Ad Tech Software market in Chapter 13.

    By Player:

    • Adform

    • Kenshoo

    • AppNexus

    • Google

    • FlashTalking

    • Amobee

    • Xaxis

    • AdRoll

    • Mobvista

    • Centro

    • InMobi

    • Visto

    • MediaMath

    • Quantcast

    • Sizmek

    • IgnitionOne

    • Beacon Communications

    • Criteo

    • 4C Insights

    • The Trade Desk

    By Type:

    • Cloud-based

    • On-premises

    By End-User:

    • Large Enterprises (1000+ Users)

    • Medium-sized Enterprise (499-1000 Users)

    • Small Enterprises (1-499 Users)

    By Geography:

    • United States

    • Europe

    • China

    • Japan

    • India

    • South Korea

  • TABLE OF CONTENT

    1 Introduction

    • 1.1 Market Definition

    • 1.2 Market Segment Analysis

    • 1.3 Market Size 2022

    • 1.4 Ad Tech Software Market Outlook: Forecast for 2022 - 2028

    • 1.5 Pricing Analysis

    2 Executive Summary

    3 Ad Tech Software Market Lineage Outlook

    • 3.1 Parent Market Outlook

    • 3.2 Related/Ancillary Market Outlook

    • 3.3 Penetration & Growth Prospect Mapping, 2022

    4 Market Analysis Tools: Porter's Five Forces

    • 4.1 Supplier Power

    • 4.2 Buyer Power

    • 4.3 Substitution Threat

    • 4.4 Threat of New Entrants

    • 4.5 Competitive Rivalry

    5 Ad Tech Software Industry Analysis - PEST (Political & Legal, Economic, Social, and Technological)

    • 5.1 Political/Legal Landscape

    • 5.2 Economic Landscape

    • 5.3 Social Landscape

    • 5.4 Technology Landscape

    6 Ad Tech Software Market - Value Chain Analysis

    • 6.1 Industry's Value Chain Analysis

    • 6.2 Product Life Cycle

    • 6.3 User Perspective Analysis

    7 Region and Country-wise Ad Tech Software Market Analysis and Outlook to 2022

    • 7.1 Global Ad Tech Software Consumption (2017-2022)

    • 7.2 United States Ad Tech Software Consumption (2017-2022)

    • 7.3 Europe Ad Tech Software Consumption (2017-2022)

    • 7.4 China Ad Tech Software Consumption (2017-2022)

    • 7.5 Japan Ad Tech Software Consumption (2017-2022)

    • 7.6 India Ad Tech Software Consumption (2017-2022)

    • 7.7 South Korea Ad Tech Software Consumption (2017-2022)

    8 Region and Country-wise Ad Tech Software Market Analysis and Outlook to 2028

    • 8.1 Global Ad Tech Software Consumption Forecast (2022-2028)

    • 8.2 United States Ad Tech Software Consumption Forecast (2022-2028)

    • 8.3 Europe Ad Tech Software Consumption Forecast (2022-2028)

    • 8.4 China Ad Tech Software Consumption Forecast (2022-2028)

    • 8.5 Japan Ad Tech Software Consumption Forecast (2022-2028)

    • 8.6 India Ad Tech Software Consumption Forecast (2022-2028)

    • 8.7 South Korea Ad Tech Software Consumption Forecast (2022-2028)

    9 Global Ad Tech Software Market Outlook by Types and Applications to 2022

    • 9.1 Global Ad Tech Software Consumption and Growth Rate by Type (2017-2022)

      • 9.1.1 Global Cloud-based Consumption and Growth Rate (2017-2022)

      • 9.1.2 Global On-premises Consumption and Growth Rate (2017-2022)

    • 9.2 Global Ad Tech Software Consumption and Growth Rate by Application (2017-2022)

      • 9.2.1 Global Large Enterprises (1000+ Users) Consumption and Growth Rate (2017-2022)

      • 9.2.2 Global Medium-sized Enterprise (499-1000 Users) Consumption and Growth Rate (2017-2022)

      • 9.2.3 Global Small Enterprises (1-499 Users) Consumption and Growth Rate (2017-2022)

    10 Global Ad Tech Software Market Outlook by Types and Applications to 2028

    • 10.1 Global Ad Tech Software Consumption Forecast and Growth Rate by Type (2022-2028)

      • 10.1.1 Global Cloud-based Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.2 Global On-premises Consumption Forecast and Growth Rate (2022-2028)

    • 10.2 Global Ad Tech Software Consumption Forecast and Growth Rate by Application (2022-2028)

      • 10.2.1 Global Large Enterprises (1000+ Users) Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.2 Global Medium-sized Enterprise (499-1000 Users) Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.3 Global Small Enterprises (1-499 Users) Consumption Forecast and Growth Rate (2022-2028)

    11 Global Ad Tech Software Import and Export Analysis (Top 5 Countries)

    • 11.1 Global Ad Tech Software Import by Region (Top 5 Countries) (2017-2028)

    • 11.2 Global Ad Tech Software Export by Region (Top 5 Countries) (2017-2028)

    12 Coronavirus Disease (COVID-19) Impact

    • 12.1 Industry Impact Analysis

    • 12.2 Ad Tech Software Market Outlook to 2028 - COVID-19 Affected Forecasts

    13 Competition Matrix

    • 13.1 Target Markets

    • 13.2 Comprehensive Analysis of Products in Competitive Markets

    14 Global Ad Tech Software Market Competitive Analysis

    • 14.1 Adform

      • 14.1.1 Adform Company Details

      • 14.1.2 Adform Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.1.3 Adform Ad Tech Software Product and Service

    • 14.2 Kenshoo

      • 14.2.1 Kenshoo Company Details

      • 14.2.2 Kenshoo Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.2.3 Kenshoo Ad Tech Software Product and Service

    • 14.3 AppNexus

      • 14.3.1 AppNexus Company Details

      • 14.3.2 AppNexus Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.3.3 AppNexus Ad Tech Software Product and Service

    • 14.4 Google

      • 14.4.1 Google Company Details

      • 14.4.2 Google Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.4.3 Google Ad Tech Software Product and Service

    • 14.5 FlashTalking

      • 14.5.1 FlashTalking Company Details

      • 14.5.2 FlashTalking Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.5.3 FlashTalking Ad Tech Software Product and Service

    • 14.6 Amobee

      • 14.6.1 Amobee Company Details

      • 14.6.2 Amobee Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.6.3 Amobee Ad Tech Software Product and Service

    • 14.7 Xaxis

      • 14.7.1 Xaxis Company Details

      • 14.7.2 Xaxis Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.7.3 Xaxis Ad Tech Software Product and Service

    • 14.8 AdRoll

      • 14.8.1 AdRoll Company Details

      • 14.8.2 AdRoll Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.8.3 AdRoll Ad Tech Software Product and Service

    • 14.9 Mobvista

      • 14.9.1 Mobvista Company Details

      • 14.9.2 Mobvista Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.9.3 Mobvista Ad Tech Software Product and Service

    • 14.10 Centro

      • 14.10.1 Centro Company Details

      • 14.10.2 Centro Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.10.3 Centro Ad Tech Software Product and Service

    • 14.11 InMobi

      • 14.11.1 InMobi Company Details

      • 14.11.2 InMobi Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.11.3 InMobi Ad Tech Software Product and Service

    • 14.12 Visto

      • 14.12.1 Visto Company Details

      • 14.12.2 Visto Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.12.3 Visto Ad Tech Software Product and Service

    • 14.13 MediaMath

      • 14.13.1 MediaMath Company Details

      • 14.13.2 MediaMath Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.13.3 MediaMath Ad Tech Software Product and Service

    • 14.14 Quantcast

      • 14.14.1 Quantcast Company Details

      • 14.14.2 Quantcast Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.14.3 Quantcast Ad Tech Software Product and Service

    • 14.15 Sizmek

      • 14.15.1 Sizmek Company Details

      • 14.15.2 Sizmek Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.15.3 Sizmek Ad Tech Software Product and Service

    • 14.16 IgnitionOne

      • 14.16.1 IgnitionOne Company Details

      • 14.16.2 IgnitionOne Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.16.3 IgnitionOne Ad Tech Software Product and Service

    • 14.17 Beacon Communications

      • 14.17.1 Beacon Communications Company Details

      • 14.17.2 Beacon Communications Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.17.3 Beacon Communications Ad Tech Software Product and Service

    • 14.18 Criteo

      • 14.18.1 Criteo Company Details

      • 14.18.2 Criteo Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.18.3 Criteo Ad Tech Software Product and Service

    • 14.19 4C Insights

      • 14.19.1 4C Insights Company Details

      • 14.19.2 4C Insights Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.19.3 4C Insights Ad Tech Software Product and Service

    • 14.20 The Trade Desk

      • 14.20.1 The Trade Desk Company Details

      • 14.20.2 The Trade Desk Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

      • 14.20.3 The Trade Desk Ad Tech Software Product and Service

    15 Appendix


    TABLE OF CHARTS

    • Table Definition of Ad Tech Software

    • Figure Ad Tech Software Picture

    • Table Global Ad Tech Software Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Ad Tech Software Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Ad Tech Software Market: Year-over-year Growth 2022 - 2028 (%)

    • Table Parent Market Analysis

    • Figure Parent Market Price

    • Table Related/Ancillary Market Outlook Analysis

    • Table Supplier Power Analysis

    • Table Buyer Power Analysis

    • Table Substitution Threat Analysis

    • Table Threat of New Entrants Analysis

    • Table Competitive Rivalry Analysis

    • Figure Global Ad Tech Software Consumption by Country (2017-2022)

    • Figure United States Ad Tech Software Consumption and Growth Rate (2017-2022)

    • Table Europe Ad Tech Software Consumption and Growth Rate (2017-2022)

    • Figure China Ad Tech Software Consumption and Growth Rate (2017-2022)

    • Figure Japan Ad Tech Software Consumption and Growth Rate (2017-2022)

    • Figure India Ad Tech Software Consumption and Growth Rate (2017-2022)

    • Figure South Korea Ad Tech Software Consumption and Growth Rate (2017-2022)

    • Figure Global Ad Tech Software Consumption Forecast by Country (2022-2028)

    • Figure United States Ad Tech Software Consumption Forecast and Growth Rate (2022-2028)

    • Table Europe Ad Tech Software Consumption Forecast and Growth Rate (2022-2028)

    • Figure China Ad Tech Software Consumption Forecast and Growth Rate (2022-2028)

    • Figure Japan Ad Tech Software Consumption Forecast and Growth Rate (2022-2028)

    • Figure India Ad Tech Software Consumption Forecast and Growth Rate (2022-2028)

    • Figure South Korea Ad Tech Software Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Cloud-based Consumption and Growth Rate (2017-2022)

    • Figure Global On-premises Consumption and Growth Rate (2017-2022)

    • Figure Global Large Enterprises (1000+ Users) Consumption and Growth Rate (2017-2022)

    • Figure Global Medium-sized Enterprise (499-1000 Users) Consumption and Growth Rate (2017-2022)

    • Figure Global Small Enterprises (1-499 Users) Consumption and Growth Rate (2017-2022)

    • Figure Global Cloud-based Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global On-premises Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Large Enterprises (1000+ Users) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Medium-sized Enterprise (499-1000 Users) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Small Enterprises (1-499 Users) Consumption Forecast and Growth Rate (2022-2028)

    • Table Global Ad Tech Software Import by Region (Top 5 Countries) (2017-2028)

    • Table Global Ad Tech Software Export by Region (Top 5 Countries) (2017-2028)

    • Table Adform (Foundation Year, Company Profile and etc.)

    • Table Adform Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Adform Ad Tech Software Product and Service

    • Table Kenshoo (Foundation Year, Company Profile and etc.)

    • Table Kenshoo Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Kenshoo Ad Tech Software Product and Service

    • Table AppNexus (Foundation Year, Company Profile and etc.)

    • Table AppNexus Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table AppNexus Ad Tech Software Product and Service

    • Table Google (Foundation Year, Company Profile and etc.)

    • Table Google Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Google Ad Tech Software Product and Service

    • Table FlashTalking (Foundation Year, Company Profile and etc.)

    • Table FlashTalking Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table FlashTalking Ad Tech Software Product and Service

    • Table Amobee (Foundation Year, Company Profile and etc.)

    • Table Amobee Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Amobee Ad Tech Software Product and Service

    • Table Xaxis (Foundation Year, Company Profile and etc.)

    • Table Xaxis Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Xaxis Ad Tech Software Product and Service

    • Table AdRoll (Foundation Year, Company Profile and etc.)

    • Table AdRoll Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table AdRoll Ad Tech Software Product and Service

    • Table Mobvista (Foundation Year, Company Profile and etc.)

    • Table Mobvista Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Mobvista Ad Tech Software Product and Service

    • Table Centro (Foundation Year, Company Profile and etc.)

    • Table Centro Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Centro Ad Tech Software Product and Service

    • Table InMobi (Foundation Year, Company Profile and etc.)

    • Table InMobi Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table InMobi Ad Tech Software Product and Service

    • Table Visto (Foundation Year, Company Profile and etc.)

    • Table Visto Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Visto Ad Tech Software Product and Service

    • Table MediaMath (Foundation Year, Company Profile and etc.)

    • Table MediaMath Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table MediaMath Ad Tech Software Product and Service

    • Table Quantcast (Foundation Year, Company Profile and etc.)

    • Table Quantcast Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Quantcast Ad Tech Software Product and Service

    • Table Sizmek (Foundation Year, Company Profile and etc.)

    • Table Sizmek Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Sizmek Ad Tech Software Product and Service

    • Table IgnitionOne (Foundation Year, Company Profile and etc.)

    • Table IgnitionOne Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table IgnitionOne Ad Tech Software Product and Service

    • Table Beacon Communications (Foundation Year, Company Profile and etc.)

    • Table Beacon Communications Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Beacon Communications Ad Tech Software Product and Service

    • Table Criteo (Foundation Year, Company Profile and etc.)

    • Table Criteo Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table Criteo Ad Tech Software Product and Service

    • Table 4C Insights (Foundation Year, Company Profile and etc.)

    • Table 4C Insights Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table 4C Insights Ad Tech Software Product and Service

    • Table The Trade Desk (Foundation Year, Company Profile and etc.)

    • Table The Trade Desk Ad Tech Software Sales, Price, Value and Gross Profit (2017-2022)

    • Table The Trade Desk Ad Tech Software Product and Service


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