Contextual Advertising Market Report

Global and Region Contextual Advertising Market Demand & Opportunity Outlook 2022-2028

  • POSTDATE：Aug 03, 2022
  • PAGES：165
  • REPORT CODE：GMM1021620
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • The report details the trend, potential and market size of Contextual Advertising market, and analyzes the current situation and prospects of the market from both qualitative and quantitative aspects, which can be roughly divided into three parts.

    The first part (Chapter1-7) mainly covers the qualitative analysis of Contextual Advertisingmarket, defines the market attractiveness level of Contextual Advertising market through Porter's Five Forces Analysis, and summarizes the different factors in the overall environment through PEST analysis. Understand the distribution of industrial chain value in each link of industrial chain through the analysis of industrial chain structure. Thus estimate the market space of each link.

    The second part (Chapter8-12), based on the segmentation of Contextual Advertising industry, describes the types of Contextual Advertising market, the applications of major players and the market size, and deeply analyzes the current situation of the global Contextual Advertising market and the development prospects and opportunities of Contextual Advertising industry.

    The third part (Chapter14-15) includes the market positions of the major players and information on the market participants, which will help you gain a comprehensive understanding of the current competitive situation and potential growth opportunities in the market.

    As COVID-19 continues to impact the global economy in 2022, the report also considers the short - and long-term impacts of COVID-19 on the global Contextual Advertising market in Chapter 13.

    By Player:

    • Facebook

    • Yahoo

    • Millennial Media

    • Google

    • Simplycast

    • Flytxt

    • Infolinks

    • Microsoft

    • Sap

    • Marketo

    • Inmobi

    • Aol

    • Beijing Miteno Communication Technology

    • Amazon

    • Act-On Software

    • Adobe Systems

    • IAC

    • Twitter

    • Amobee

    By Type:

    • Activity-based Advertising

    • Location-based Advertising

    • Others

    By End-User:

    • Consumer Goods, Retail, and Restaurants

    • Telecom and IT

    • Banking, Financial Services, and Insurance (BFSI)

    • Media and Entertainment

    • Travel, Transportation, and Automobile

    • Healthcare

    • Academia and Government

    • Others

    By Geography:

    • United States

    • Europe

    • China

    • Japan

    • India

    • South Korea

  • TABLE OF CONTENT

    1 Introduction

    • 1.1 Market Definition

    • 1.2 Market Segment Analysis

    • 1.3 Market Size 2022

    • 1.4 Contextual Advertising Market Outlook: Forecast for 2022 - 2028

    • 1.5 Pricing Analysis

    2 Executive Summary

    3 Contextual Advertising Market Lineage Outlook

    • 3.1 Parent Market Outlook

    • 3.2 Related/Ancillary Market Outlook

    • 3.3 Penetration & Growth Prospect Mapping, 2022

    4 Market Analysis Tools: Porter's Five Forces

    • 4.1 Supplier Power

    • 4.2 Buyer Power

    • 4.3 Substitution Threat

    • 4.4 Threat of New Entrants

    • 4.5 Competitive Rivalry

    5 Contextual Advertising Industry Analysis - PEST (Political & Legal, Economic, Social, and Technological)

    • 5.1 Political/Legal Landscape

    • 5.2 Economic Landscape

    • 5.3 Social Landscape

    • 5.4 Technology Landscape

    6 Contextual Advertising Market - Value Chain Analysis

    • 6.1 Industry's Value Chain Analysis

    • 6.2 Product Life Cycle

    • 6.3 User Perspective Analysis

    7 Region and Country-wise Contextual Advertising Market Analysis and Outlook to 2022

    • 7.1 Global Contextual Advertising Consumption (2017-2022)

    • 7.2 United States Contextual Advertising Consumption (2017-2022)

    • 7.3 Europe Contextual Advertising Consumption (2017-2022)

    • 7.4 China Contextual Advertising Consumption (2017-2022)

    • 7.5 Japan Contextual Advertising Consumption (2017-2022)

    • 7.6 India Contextual Advertising Consumption (2017-2022)

    • 7.7 South Korea Contextual Advertising Consumption (2017-2022)

    8 Region and Country-wise Contextual Advertising Market Analysis and Outlook to 2028

    • 8.1 Global Contextual Advertising Consumption Forecast (2022-2028)

    • 8.2 United States Contextual Advertising Consumption Forecast (2022-2028)

    • 8.3 Europe Contextual Advertising Consumption Forecast (2022-2028)

    • 8.4 China Contextual Advertising Consumption Forecast (2022-2028)

    • 8.5 Japan Contextual Advertising Consumption Forecast (2022-2028)

    • 8.6 India Contextual Advertising Consumption Forecast (2022-2028)

    • 8.7 South Korea Contextual Advertising Consumption Forecast (2022-2028)

    9 Global Contextual Advertising Market Outlook by Types and Applications to 2022

    • 9.1 Global Contextual Advertising Consumption and Growth Rate by Type (2017-2022)

      • 9.1.1 Global Activity-based Advertising Consumption and Growth Rate (2017-2022)

      • 9.1.2 Global Location-based Advertising Consumption and Growth Rate (2017-2022)

      • 9.1.3 Global Others Consumption and Growth Rate (2017-2022)

    • 9.2 Global Contextual Advertising Consumption and Growth Rate by Application (2017-2022)

      • 9.2.1 Global Consumer Goods, Retail, and Restaurants Consumption and Growth Rate (2017-2022)

      • 9.2.2 Global Telecom and IT Consumption and Growth Rate (2017-2022)

      • 9.2.3 Global Banking, Financial Services, and Insurance (BFSI) Consumption and Growth Rate (2017-2022)

      • 9.2.4 Global Media and Entertainment Consumption and Growth Rate (2017-2022)

      • 9.2.5 Global Travel, Transportation, and Automobile Consumption and Growth Rate (2017-2022)

      • 9.2.6 Global Healthcare Consumption and Growth Rate (2017-2022)

      • 9.2.7 Global Academia and Government Consumption and Growth Rate (2017-2022)

      • 9.2.8 Global Others Consumption and Growth Rate (2017-2022)

    10 Global Contextual Advertising Market Outlook by Types and Applications to 2028

    • 10.1 Global Contextual Advertising Consumption Forecast and Growth Rate by Type (2022-2028)

      • 10.1.1 Global Activity-based Advertising Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.2 Global Location-based Advertising Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.3 Global Others Consumption Forecast and Growth Rate (2022-2028)

    • 10.2 Global Contextual Advertising Consumption Forecast and Growth Rate by Application (2022-2028)

      • 10.2.1 Global Consumer Goods, Retail, and Restaurants Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.2 Global Telecom and IT Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.3 Global Banking, Financial Services, and Insurance (BFSI) Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.4 Global Media and Entertainment Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.5 Global Travel, Transportation, and Automobile Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.6 Global Healthcare Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.7 Global Academia and Government Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.8 Global Others Consumption Forecast and Growth Rate (2022-2028)

    11 Global Contextual Advertising Import and Export Analysis (Top 5 Countries)

    • 11.1 Global Contextual Advertising Import by Region (Top 5 Countries) (2017-2028)

    • 11.2 Global Contextual Advertising Export by Region (Top 5 Countries) (2017-2028)

    12 Coronavirus Disease (COVID-19) Impact

    • 12.1 Industry Impact Analysis

    • 12.2 Contextual Advertising Market Outlook to 2028 - COVID-19 Affected Forecasts

    13 Competition Matrix

    • 13.1 Target Markets

    • 13.2 Comprehensive Analysis of Products in Competitive Markets

    14 Global Contextual Advertising Market Competitive Analysis

    • 14.1 Facebook

      • 14.1.1 Facebook Company Details

      • 14.1.2 Facebook Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.1.3 Facebook Contextual Advertising Product and Service

    • 14.2 Yahoo

      • 14.2.1 Yahoo Company Details

      • 14.2.2 Yahoo Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.2.3 Yahoo Contextual Advertising Product and Service

    • 14.3 Millennial Media

      • 14.3.1 Millennial Media Company Details

      • 14.3.2 Millennial Media Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.3.3 Millennial Media Contextual Advertising Product and Service

    • 14.4 Google

      • 14.4.1 Google Company Details

      • 14.4.2 Google Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.4.3 Google Contextual Advertising Product and Service

    • 14.5 Simplycast

      • 14.5.1 Simplycast Company Details

      • 14.5.2 Simplycast Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.5.3 Simplycast Contextual Advertising Product and Service

    • 14.6 Flytxt

      • 14.6.1 Flytxt Company Details

      • 14.6.2 Flytxt Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.6.3 Flytxt Contextual Advertising Product and Service

    • 14.7 Infolinks

      • 14.7.1 Infolinks Company Details

      • 14.7.2 Infolinks Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.7.3 Infolinks Contextual Advertising Product and Service

    • 14.8 Microsoft

      • 14.8.1 Microsoft Company Details

      • 14.8.2 Microsoft Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.8.3 Microsoft Contextual Advertising Product and Service

    • 14.9 Sap

      • 14.9.1 Sap Company Details

      • 14.9.2 Sap Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.9.3 Sap Contextual Advertising Product and Service

    • 14.10 Marketo

      • 14.10.1 Marketo Company Details

      • 14.10.2 Marketo Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.10.3 Marketo Contextual Advertising Product and Service

    • 14.11 Inmobi

      • 14.11.1 Inmobi Company Details

      • 14.11.2 Inmobi Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.11.3 Inmobi Contextual Advertising Product and Service

    • 14.12 Aol

      • 14.12.1 Aol Company Details

      • 14.12.2 Aol Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.12.3 Aol Contextual Advertising Product and Service

    • 14.13 Beijing Miteno Communication Technology

      • 14.13.1 Beijing Miteno Communication Technology Company Details

      • 14.13.2 Beijing Miteno Communication Technology Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.13.3 Beijing Miteno Communication Technology Contextual Advertising Product and Service

    • 14.14 Amazon

      • 14.14.1 Amazon Company Details

      • 14.14.2 Amazon Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.14.3 Amazon Contextual Advertising Product and Service

    • 14.15 Act-On Software

      • 14.15.1 Act-On Software Company Details

      • 14.15.2 Act-On Software Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.15.3 Act-On Software Contextual Advertising Product and Service

    • 14.16 Adobe Systems

      • 14.16.1 Adobe Systems Company Details

      • 14.16.2 Adobe Systems Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.16.3 Adobe Systems Contextual Advertising Product and Service

    • 14.17 IAC

      • 14.17.1 IAC Company Details

      • 14.17.2 IAC Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.17.3 IAC Contextual Advertising Product and Service

    • 14.18 Twitter

      • 14.18.1 Twitter Company Details

      • 14.18.2 Twitter Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.18.3 Twitter Contextual Advertising Product and Service

    • 14.19 Amobee

      • 14.19.1 Amobee Company Details

      • 14.19.2 Amobee Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

      • 14.19.3 Amobee Contextual Advertising Product and Service

    15 Appendix


    TABLE OF CHARTS

    • Table Definition of Contextual Advertising

    • Figure Contextual Advertising Picture

    • Table Global Contextual Advertising Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Contextual Advertising Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Contextual Advertising Market: Year-over-year Growth 2022 - 2028 (%)

    • Table Parent Market Analysis

    • Figure Parent Market Price

    • Table Related/Ancillary Market Outlook Analysis

    • Table Supplier Power Analysis

    • Table Buyer Power Analysis

    • Table Substitution Threat Analysis

    • Table Threat of New Entrants Analysis

    • Table Competitive Rivalry Analysis

    • Figure Global Contextual Advertising Consumption by Country (2017-2022)

    • Figure United States Contextual Advertising Consumption and Growth Rate (2017-2022)

    • Table Europe Contextual Advertising Consumption and Growth Rate (2017-2022)

    • Figure China Contextual Advertising Consumption and Growth Rate (2017-2022)

    • Figure Japan Contextual Advertising Consumption and Growth Rate (2017-2022)

    • Figure India Contextual Advertising Consumption and Growth Rate (2017-2022)

    • Figure South Korea Contextual Advertising Consumption and Growth Rate (2017-2022)

    • Figure Global Contextual Advertising Consumption Forecast by Country (2022-2028)

    • Figure United States Contextual Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Table Europe Contextual Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure China Contextual Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure Japan Contextual Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure India Contextual Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure South Korea Contextual Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Activity-based Advertising Consumption and Growth Rate (2017-2022)

    • Figure Global Location-based Advertising Consumption and Growth Rate (2017-2022)

    • Figure Global Others Consumption and Growth Rate (2017-2022)

    • Figure Global Consumer Goods, Retail, and Restaurants Consumption and Growth Rate (2017-2022)

    • Figure Global Telecom and IT Consumption and Growth Rate (2017-2022)

    • Figure Global Banking, Financial Services, and Insurance (BFSI) Consumption and Growth Rate (2017-2022)

    • Figure Global Media and Entertainment Consumption and Growth Rate (2017-2022)

    • Figure Global Travel, Transportation, and Automobile Consumption and Growth Rate (2017-2022)

    • Figure Global Healthcare Consumption and Growth Rate (2017-2022)

    • Figure Global Academia and Government Consumption and Growth Rate (2017-2022)

    • Figure Global Others Consumption and Growth Rate (2017-2022)

    • Figure Global Activity-based Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Location-based Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Others Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Consumer Goods, Retail, and Restaurants Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Telecom and IT Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Banking, Financial Services, and Insurance (BFSI) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Media and Entertainment Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Travel, Transportation, and Automobile Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Healthcare Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Academia and Government Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Others Consumption Forecast and Growth Rate (2022-2028)

    • Table Global Contextual Advertising Import by Region (Top 5 Countries) (2017-2028)

    • Table Global Contextual Advertising Export by Region (Top 5 Countries) (2017-2028)

    • Table Facebook (Foundation Year, Company Profile and etc.)

    • Table Facebook Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Facebook Contextual Advertising Product and Service

    • Table Yahoo (Foundation Year, Company Profile and etc.)

    • Table Yahoo Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Yahoo Contextual Advertising Product and Service

    • Table Millennial Media (Foundation Year, Company Profile and etc.)

    • Table Millennial Media Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Millennial Media Contextual Advertising Product and Service

    • Table Google (Foundation Year, Company Profile and etc.)

    • Table Google Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Google Contextual Advertising Product and Service

    • Table Simplycast (Foundation Year, Company Profile and etc.)

    • Table Simplycast Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Simplycast Contextual Advertising Product and Service

    • Table Flytxt (Foundation Year, Company Profile and etc.)

    • Table Flytxt Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Flytxt Contextual Advertising Product and Service

    • Table Infolinks (Foundation Year, Company Profile and etc.)

    • Table Infolinks Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Infolinks Contextual Advertising Product and Service

    • Table Microsoft (Foundation Year, Company Profile and etc.)

    • Table Microsoft Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Microsoft Contextual Advertising Product and Service

    • Table Sap (Foundation Year, Company Profile and etc.)

    • Table Sap Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Sap Contextual Advertising Product and Service

    • Table Marketo (Foundation Year, Company Profile and etc.)

    • Table Marketo Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Marketo Contextual Advertising Product and Service

    • Table Inmobi (Foundation Year, Company Profile and etc.)

    • Table Inmobi Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Inmobi Contextual Advertising Product and Service

    • Table Aol (Foundation Year, Company Profile and etc.)

    • Table Aol Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Aol Contextual Advertising Product and Service

    • Table Beijing Miteno Communication Technology (Foundation Year, Company Profile and etc.)

    • Table Beijing Miteno Communication Technology Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Beijing Miteno Communication Technology Contextual Advertising Product and Service

    • Table Amazon (Foundation Year, Company Profile and etc.)

    • Table Amazon Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Amazon Contextual Advertising Product and Service

    • Table Act-On Software (Foundation Year, Company Profile and etc.)

    • Table Act-On Software Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Act-On Software Contextual Advertising Product and Service

    • Table Adobe Systems (Foundation Year, Company Profile and etc.)

    • Table Adobe Systems Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Adobe Systems Contextual Advertising Product and Service

    • Table IAC (Foundation Year, Company Profile and etc.)

    • Table IAC Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table IAC Contextual Advertising Product and Service

    • Table Twitter (Foundation Year, Company Profile and etc.)

    • Table Twitter Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Twitter Contextual Advertising Product and Service

    • Table Amobee (Foundation Year, Company Profile and etc.)

    • Table Amobee Contextual Advertising Sales, Price, Value and Gross Profit (2017-2022)

    • Table Amobee Contextual Advertising Product and Service


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