Mobile Value-Added Services (VAS) Market Report

Global and Region Mobile Value-Added Services (VAS) Market Demand & Opportunity Outlook 2022-2028

  • POSTDATE：Aug 02, 2022
  • PAGES：172
  • REPORT CODE：GMM1004771
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • The report details the trend, potential and market size of Mobile Value-Added Services (VAS) market, and analyzes the current situation and prospects of the market from both qualitative and quantitative aspects, which can be roughly divided into three parts.

    The first part (Chapter1-7) mainly covers the qualitative analysis of Mobile Value-Added Services (VAS)market, defines the market attractiveness level of Mobile Value-Added Services (VAS) market through Porter's Five Forces Analysis, and summarizes the different factors in the overall environment through PEST analysis. Understand the distribution of industrial chain value in each link of industrial chain through the analysis of industrial chain structure. Thus estimate the market space of each link.

    The second part (Chapter8-12), based on the segmentation of Mobile Value-Added Services (VAS) industry, describes the types of Mobile Value-Added Services (VAS) market, the applications of major players and the market size, and deeply analyzes the current situation of the global Mobile Value-Added Services (VAS) market and the development prospects and opportunities of Mobile Value-Added Services (VAS) industry.

    The third part (Chapter14-15) includes the market positions of the major players and information on the market participants, which will help you gain a comprehensive understanding of the current competitive situation and potential growth opportunities in the market.

    As COVID-19 continues to impact the global economy in 2022, the report also considers the short - and long-term impacts of COVID-19 on the global Mobile Value-Added Services (VAS) market in Chapter 13.

    By Player:

    • Google

    • America Movil

    • Comviva Technologies

    • Samsung

    • ZTE

    • Vodafone

    • AT&T

    • CanvasM Technologies

    • Apple

    • OnMobile

    • KongZhong

    • Blackberry

    • Nokia

    • Sprint

    • Near (AdNear)

    By Type:

    • Short Messaging Service (SMS)

    • Multimedia Messaging Service (MMS)

    • Location Based Services

    • Mobile Email & IM

    • Mobile Money

    • Mobile Advertising

    • Mobile Infotainment

    By End-User:

    • BFSI

    • Media and Entertainment

    • Healthcare

    • Education

    • Retail

    • Government

    • Telecom & IT

    • Others

    By Geography:

    • United States

    • Europe

    • China

    • Japan

    • India

    • South Korea

  • TABLE OF CONTENT

    1 Introduction

    • 1.1 Market Definition

    • 1.2 Market Segment Analysis

    • 1.3 Market Size 2022

    • 1.4 Mobile Value-Added Services (VAS) Market Outlook: Forecast for 2022 - 2028

    • 1.5 Pricing Analysis

    2 Executive Summary

    3 Mobile Value-Added Services (VAS) Market Lineage Outlook

    • 3.1 Parent Market Outlook

    • 3.2 Related/Ancillary Market Outlook

    • 3.3 Penetration & Growth Prospect Mapping, 2022

    4 Market Analysis Tools: Porter's Five Forces

    • 4.1 Supplier Power

    • 4.2 Buyer Power

    • 4.3 Substitution Threat

    • 4.4 Threat of New Entrants

    • 4.5 Competitive Rivalry

    5 Mobile Value-Added Services (VAS) Industry Analysis - PEST (Political & Legal, Economic, Social, and Technological)

    • 5.1 Political/Legal Landscape

    • 5.2 Economic Landscape

    • 5.3 Social Landscape

    • 5.4 Technology Landscape

    6 Mobile Value-Added Services (VAS) Market - Value Chain Analysis

    • 6.1 Industry's Value Chain Analysis

    • 6.2 Product Life Cycle

    • 6.3 User Perspective Analysis

    7 Region and Country-wise Mobile Value-Added Services (VAS) Market Analysis and Outlook to 2022

    • 7.1 Global Mobile Value-Added Services (VAS) Consumption (2017-2022)

    • 7.2 United States Mobile Value-Added Services (VAS) Consumption (2017-2022)

    • 7.3 Europe Mobile Value-Added Services (VAS) Consumption (2017-2022)

    • 7.4 China Mobile Value-Added Services (VAS) Consumption (2017-2022)

    • 7.5 Japan Mobile Value-Added Services (VAS) Consumption (2017-2022)

    • 7.6 India Mobile Value-Added Services (VAS) Consumption (2017-2022)

    • 7.7 South Korea Mobile Value-Added Services (VAS) Consumption (2017-2022)

    8 Region and Country-wise Mobile Value-Added Services (VAS) Market Analysis and Outlook to 2028

    • 8.1 Global Mobile Value-Added Services (VAS) Consumption Forecast (2022-2028)

    • 8.2 United States Mobile Value-Added Services (VAS) Consumption Forecast (2022-2028)

    • 8.3 Europe Mobile Value-Added Services (VAS) Consumption Forecast (2022-2028)

    • 8.4 China Mobile Value-Added Services (VAS) Consumption Forecast (2022-2028)

    • 8.5 Japan Mobile Value-Added Services (VAS) Consumption Forecast (2022-2028)

    • 8.6 India Mobile Value-Added Services (VAS) Consumption Forecast (2022-2028)

    • 8.7 South Korea Mobile Value-Added Services (VAS) Consumption Forecast (2022-2028)

    9 Global Mobile Value-Added Services (VAS) Market Outlook by Types and Applications to 2022

    • 9.1 Global Mobile Value-Added Services (VAS) Consumption and Growth Rate by Type (2017-2022)

      • 9.1.1 Global Short Messaging Service (SMS) Consumption and Growth Rate (2017-2022)

      • 9.1.2 Global Multimedia Messaging Service (MMS) Consumption and Growth Rate (2017-2022)

      • 9.1.3 Global Location Based Services Consumption and Growth Rate (2017-2022)

      • 9.1.4 Global Mobile Email & IM Consumption and Growth Rate (2017-2022)

      • 9.1.5 Global Mobile Money Consumption and Growth Rate (2017-2022)

      • 9.1.6 Global Mobile Advertising Consumption and Growth Rate (2017-2022)

      • 9.1.7 Global Mobile Infotainment Consumption and Growth Rate (2017-2022)

    • 9.2 Global Mobile Value-Added Services (VAS) Consumption and Growth Rate by Application (2017-2022)

      • 9.2.1 Global BFSI Consumption and Growth Rate (2017-2022)

      • 9.2.2 Global Media and Entertainment Consumption and Growth Rate (2017-2022)

      • 9.2.3 Global Healthcare Consumption and Growth Rate (2017-2022)

      • 9.2.4 Global Education Consumption and Growth Rate (2017-2022)

      • 9.2.5 Global Retail Consumption and Growth Rate (2017-2022)

      • 9.2.6 Global Government Consumption and Growth Rate (2017-2022)

      • 9.2.7 Global Telecom & IT Consumption and Growth Rate (2017-2022)

      • 9.2.8 Global Others Consumption and Growth Rate (2017-2022)

    10 Global Mobile Value-Added Services (VAS) Market Outlook by Types and Applications to 2028

    • 10.1 Global Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate by Type (2022-2028)

      • 10.1.1 Global Short Messaging Service (SMS) Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.2 Global Multimedia Messaging Service (MMS) Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.3 Global Location Based Services Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.4 Global Mobile Email & IM Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.5 Global Mobile Money Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.6 Global Mobile Advertising Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.7 Global Mobile Infotainment Consumption Forecast and Growth Rate (2022-2028)

    • 10.2 Global Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate by Application (2022-2028)

      • 10.2.1 Global BFSI Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.2 Global Media and Entertainment Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.3 Global Healthcare Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.4 Global Education Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.5 Global Retail Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.6 Global Government Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.7 Global Telecom & IT Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.8 Global Others Consumption Forecast and Growth Rate (2022-2028)

    11 Global Mobile Value-Added Services (VAS) Import and Export Analysis (Top 5 Countries)

    • 11.1 Global Mobile Value-Added Services (VAS) Import by Region (Top 5 Countries) (2017-2028)

    • 11.2 Global Mobile Value-Added Services (VAS) Export by Region (Top 5 Countries) (2017-2028)

    12 Coronavirus Disease (COVID-19) Impact

    • 12.1 Industry Impact Analysis

    • 12.2 Mobile Value-Added Services (VAS) Market Outlook to 2028 - COVID-19 Affected Forecasts

    13 Competition Matrix

    • 13.1 Target Markets

    • 13.2 Comprehensive Analysis of Products in Competitive Markets

    14 Global Mobile Value-Added Services (VAS) Market Competitive Analysis

    • 14.1 Google

      • 14.1.1 Google Company Details

      • 14.1.2 Google Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.1.3 Google Mobile Value-Added Services (VAS) Product and Service

    • 14.2 America Movil

      • 14.2.1 America Movil Company Details

      • 14.2.2 America Movil Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.2.3 America Movil Mobile Value-Added Services (VAS) Product and Service

    • 14.3 Comviva Technologies

      • 14.3.1 Comviva Technologies Company Details

      • 14.3.2 Comviva Technologies Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.3.3 Comviva Technologies Mobile Value-Added Services (VAS) Product and Service

    • 14.4 Samsung

      • 14.4.1 Samsung Company Details

      • 14.4.2 Samsung Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.4.3 Samsung Mobile Value-Added Services (VAS) Product and Service

    • 14.5 ZTE

      • 14.5.1 ZTE Company Details

      • 14.5.2 ZTE Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.5.3 ZTE Mobile Value-Added Services (VAS) Product and Service

    • 14.6 Vodafone

      • 14.6.1 Vodafone Company Details

      • 14.6.2 Vodafone Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.6.3 Vodafone Mobile Value-Added Services (VAS) Product and Service

    • 14.7 AT&T

      • 14.7.1 AT&T Company Details

      • 14.7.2 AT&T Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.7.3 AT&T Mobile Value-Added Services (VAS) Product and Service

    • 14.8 CanvasM Technologies

      • 14.8.1 CanvasM Technologies Company Details

      • 14.8.2 CanvasM Technologies Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.8.3 CanvasM Technologies Mobile Value-Added Services (VAS) Product and Service

    • 14.9 Apple

      • 14.9.1 Apple Company Details

      • 14.9.2 Apple Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.9.3 Apple Mobile Value-Added Services (VAS) Product and Service

    • 14.10 OnMobile

      • 14.10.1 OnMobile Company Details

      • 14.10.2 OnMobile Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.10.3 OnMobile Mobile Value-Added Services (VAS) Product and Service

    • 14.11 KongZhong

      • 14.11.1 KongZhong Company Details

      • 14.11.2 KongZhong Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.11.3 KongZhong Mobile Value-Added Services (VAS) Product and Service

    • 14.12 Blackberry

      • 14.12.1 Blackberry Company Details

      • 14.12.2 Blackberry Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.12.3 Blackberry Mobile Value-Added Services (VAS) Product and Service

    • 14.13 Nokia

      • 14.13.1 Nokia Company Details

      • 14.13.2 Nokia Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.13.3 Nokia Mobile Value-Added Services (VAS) Product and Service

    • 14.14 Sprint

      • 14.14.1 Sprint Company Details

      • 14.14.2 Sprint Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.14.3 Sprint Mobile Value-Added Services (VAS) Product and Service

    • 14.15 Near (AdNear)

      • 14.15.1 Near (AdNear) Company Details

      • 14.15.2 Near (AdNear) Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

      • 14.15.3 Near (AdNear) Mobile Value-Added Services (VAS) Product and Service

    15 Appendix


    TABLE OF CHARTS

    • Table Definition of Mobile Value-Added Services (VAS)

    • Figure Mobile Value-Added Services (VAS) Picture

    • Table Global Mobile Value-Added Services (VAS) Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Mobile Value-Added Services (VAS) Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Mobile Value-Added Services (VAS) Market: Year-over-year Growth 2022 - 2028 (%)

    • Table Parent Market Analysis

    • Figure Parent Market Price

    • Table Related/Ancillary Market Outlook Analysis

    • Table Supplier Power Analysis

    • Table Buyer Power Analysis

    • Table Substitution Threat Analysis

    • Table Threat of New Entrants Analysis

    • Table Competitive Rivalry Analysis

    • Figure Global Mobile Value-Added Services (VAS) Consumption by Country (2017-2022)

    • Figure United States Mobile Value-Added Services (VAS) Consumption and Growth Rate (2017-2022)

    • Table Europe Mobile Value-Added Services (VAS) Consumption and Growth Rate (2017-2022)

    • Figure China Mobile Value-Added Services (VAS) Consumption and Growth Rate (2017-2022)

    • Figure Japan Mobile Value-Added Services (VAS) Consumption and Growth Rate (2017-2022)

    • Figure India Mobile Value-Added Services (VAS) Consumption and Growth Rate (2017-2022)

    • Figure South Korea Mobile Value-Added Services (VAS) Consumption and Growth Rate (2017-2022)

    • Figure Global Mobile Value-Added Services (VAS) Consumption Forecast by Country (2022-2028)

    • Figure United States Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate (2022-2028)

    • Table Europe Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate (2022-2028)

    • Figure China Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Japan Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate (2022-2028)

    • Figure India Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate (2022-2028)

    • Figure South Korea Mobile Value-Added Services (VAS) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Short Messaging Service (SMS) Consumption and Growth Rate (2017-2022)

    • Figure Global Multimedia Messaging Service (MMS) Consumption and Growth Rate (2017-2022)

    • Figure Global Location Based Services Consumption and Growth Rate (2017-2022)

    • Figure Global Mobile Email & IM Consumption and Growth Rate (2017-2022)

    • Figure Global Mobile Money Consumption and Growth Rate (2017-2022)

    • Figure Global Mobile Advertising Consumption and Growth Rate (2017-2022)

    • Figure Global Mobile Infotainment Consumption and Growth Rate (2017-2022)

    • Figure Global BFSI Consumption and Growth Rate (2017-2022)

    • Figure Global Media and Entertainment Consumption and Growth Rate (2017-2022)

    • Figure Global Healthcare Consumption and Growth Rate (2017-2022)

    • Figure Global Education Consumption and Growth Rate (2017-2022)

    • Figure Global Retail Consumption and Growth Rate (2017-2022)

    • Figure Global Government Consumption and Growth Rate (2017-2022)

    • Figure Global Telecom & IT Consumption and Growth Rate (2017-2022)

    • Figure Global Others Consumption and Growth Rate (2017-2022)

    • Figure Global Short Messaging Service (SMS) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Multimedia Messaging Service (MMS) Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Location Based Services Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Mobile Email & IM Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Mobile Money Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Mobile Advertising Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Mobile Infotainment Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global BFSI Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Media and Entertainment Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Healthcare Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Education Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Retail Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Government Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Telecom & IT Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Others Consumption Forecast and Growth Rate (2022-2028)

    • Table Global Mobile Value-Added Services (VAS) Import by Region (Top 5 Countries) (2017-2028)

    • Table Global Mobile Value-Added Services (VAS) Export by Region (Top 5 Countries) (2017-2028)

    • Table Google (Foundation Year, Company Profile and etc.)

    • Table Google Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Google Mobile Value-Added Services (VAS) Product and Service

    • Table America Movil (Foundation Year, Company Profile and etc.)

    • Table America Movil Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table America Movil Mobile Value-Added Services (VAS) Product and Service

    • Table Comviva Technologies (Foundation Year, Company Profile and etc.)

    • Table Comviva Technologies Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Comviva Technologies Mobile Value-Added Services (VAS) Product and Service

    • Table Samsung (Foundation Year, Company Profile and etc.)

    • Table Samsung Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Samsung Mobile Value-Added Services (VAS) Product and Service

    • Table ZTE (Foundation Year, Company Profile and etc.)

    • Table ZTE Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table ZTE Mobile Value-Added Services (VAS) Product and Service

    • Table Vodafone (Foundation Year, Company Profile and etc.)

    • Table Vodafone Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Vodafone Mobile Value-Added Services (VAS) Product and Service

    • Table AT&T (Foundation Year, Company Profile and etc.)

    • Table AT&T Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table AT&T Mobile Value-Added Services (VAS) Product and Service

    • Table CanvasM Technologies (Foundation Year, Company Profile and etc.)

    • Table CanvasM Technologies Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table CanvasM Technologies Mobile Value-Added Services (VAS) Product and Service

    • Table Apple (Foundation Year, Company Profile and etc.)

    • Table Apple Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Apple Mobile Value-Added Services (VAS) Product and Service

    • Table OnMobile (Foundation Year, Company Profile and etc.)

    • Table OnMobile Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table OnMobile Mobile Value-Added Services (VAS) Product and Service

    • Table KongZhong (Foundation Year, Company Profile and etc.)

    • Table KongZhong Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table KongZhong Mobile Value-Added Services (VAS) Product and Service

    • Table Blackberry (Foundation Year, Company Profile and etc.)

    • Table Blackberry Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Blackberry Mobile Value-Added Services (VAS) Product and Service

    • Table Nokia (Foundation Year, Company Profile and etc.)

    • Table Nokia Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Nokia Mobile Value-Added Services (VAS) Product and Service

    • Table Sprint (Foundation Year, Company Profile and etc.)

    • Table Sprint Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Sprint Mobile Value-Added Services (VAS) Product and Service

    • Table Near (AdNear) (Foundation Year, Company Profile and etc.)

    • Table Near (AdNear) Mobile Value-Added Services (VAS) Sales, Price, Value and Gross Profit (2017-2022)

    • Table Near (AdNear) Mobile Value-Added Services (VAS) Product and Service


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