Ad Tech Platform Market Report

Global and Region Ad Tech Platform Market Demand & Opportunity Outlook 2022-2028

  • POSTDATE：Aug 02, 2022
  • PAGES：197
  • REPORT CODE：GMM1004008
  • REPORT SUMMARY
  • TABLE OF CONTENTS

  • The report details the trend, potential and market size of Ad Tech Platform market, and analyzes the current situation and prospects of the market from both qualitative and quantitative aspects, which can be roughly divided into three parts.

    The first part (Chapter1-7) mainly covers the qualitative analysis of Ad Tech Platformmarket, defines the market attractiveness level of Ad Tech Platform market through Porter's Five Forces Analysis, and summarizes the different factors in the overall environment through PEST analysis. Understand the distribution of industrial chain value in each link of industrial chain through the analysis of industrial chain structure. Thus estimate the market space of each link.

    The second part (Chapter8-12), based on the segmentation of Ad Tech Platform industry, describes the types of Ad Tech Platform market, the applications of major players and the market size, and deeply analyzes the current situation of the global Ad Tech Platform market and the development prospects and opportunities of Ad Tech Platform industry.

    The third part (Chapter14-15) includes the market positions of the major players and information on the market participants, which will help you gain a comprehensive understanding of the current competitive situation and potential growth opportunities in the market.

    As COVID-19 continues to impact the global economy in 2022, the report also considers the short - and long-term impacts of COVID-19 on the global Ad Tech Platform market in Chapter 13.

    By Player:

    • Adform

    • Choozle

    • Verizon (Verizon Media)

    • MediaMath

    • Singapore Telecommunications (Amobee)

    • AdRoll

    • Verve

    • Criteo

    • AT&T (WarnerMedia)

    • CAKE

    • Marin Software

    • Quantcast

    • LiveIntent

    • Google

    • Amazon (AWS)

    • The Search Monitor

    • Sovrn

    • Adobe

    • The Trade Desk

    By Type:

    • On-Premise

    • Cloud-Based

    By End-User:

    • Ads Setting

    • Data Analytics

    • Yield Management

    • Others

    By Geography:

    • United States

    • Europe

    • China

    • Japan

    • India

    • South Korea

  • TABLE OF CONTENT

    1 Introduction

    • 1.1 Market Definition

    • 1.2 Market Segment Analysis

    • 1.3 Market Size 2022

    • 1.4 Ad Tech Platform Market Outlook: Forecast for 2022 - 2028

    • 1.5 Pricing Analysis

    2 Executive Summary

    3 Ad Tech Platform Market Lineage Outlook

    • 3.1 Parent Market Outlook

    • 3.2 Related/Ancillary Market Outlook

    • 3.3 Penetration & Growth Prospect Mapping, 2022

    4 Market Analysis Tools: Porter's Five Forces

    • 4.1 Supplier Power

    • 4.2 Buyer Power

    • 4.3 Substitution Threat

    • 4.4 Threat of New Entrants

    • 4.5 Competitive Rivalry

    5 Ad Tech Platform Industry Analysis - PEST (Political & Legal, Economic, Social, and Technological)

    • 5.1 Political/Legal Landscape

    • 5.2 Economic Landscape

    • 5.3 Social Landscape

    • 5.4 Technology Landscape

    6 Ad Tech Platform Market - Value Chain Analysis

    • 6.1 Industry's Value Chain Analysis

    • 6.2 Product Life Cycle

    • 6.3 User Perspective Analysis

    7 Region and Country-wise Ad Tech Platform Market Analysis and Outlook to 2022

    • 7.1 Global Ad Tech Platform Consumption (2017-2022)

    • 7.2 United States Ad Tech Platform Consumption (2017-2022)

    • 7.3 Europe Ad Tech Platform Consumption (2017-2022)

    • 7.4 China Ad Tech Platform Consumption (2017-2022)

    • 7.5 Japan Ad Tech Platform Consumption (2017-2022)

    • 7.6 India Ad Tech Platform Consumption (2017-2022)

    • 7.7 South Korea Ad Tech Platform Consumption (2017-2022)

    8 Region and Country-wise Ad Tech Platform Market Analysis and Outlook to 2028

    • 8.1 Global Ad Tech Platform Consumption Forecast (2022-2028)

    • 8.2 United States Ad Tech Platform Consumption Forecast (2022-2028)

    • 8.3 Europe Ad Tech Platform Consumption Forecast (2022-2028)

    • 8.4 China Ad Tech Platform Consumption Forecast (2022-2028)

    • 8.5 Japan Ad Tech Platform Consumption Forecast (2022-2028)

    • 8.6 India Ad Tech Platform Consumption Forecast (2022-2028)

    • 8.7 South Korea Ad Tech Platform Consumption Forecast (2022-2028)

    9 Global Ad Tech Platform Market Outlook by Types and Applications to 2022

    • 9.1 Global Ad Tech Platform Consumption and Growth Rate by Type (2017-2022)

      • 9.1.1 Global On-Premise Consumption and Growth Rate (2017-2022)

      • 9.1.2 Global Cloud-Based Consumption and Growth Rate (2017-2022)

    • 9.2 Global Ad Tech Platform Consumption and Growth Rate by Application (2017-2022)

      • 9.2.1 Global Ads Setting Consumption and Growth Rate (2017-2022)

      • 9.2.2 Global Data Analytics Consumption and Growth Rate (2017-2022)

      • 9.2.3 Global Yield Management Consumption and Growth Rate (2017-2022)

      • 9.2.4 Global Others Consumption and Growth Rate (2017-2022)

    10 Global Ad Tech Platform Market Outlook by Types and Applications to 2028

    • 10.1 Global Ad Tech Platform Consumption Forecast and Growth Rate by Type (2022-2028)

      • 10.1.1 Global On-Premise Consumption Forecast and Growth Rate (2022-2028)

      • 10.1.2 Global Cloud-Based Consumption Forecast and Growth Rate (2022-2028)

    • 10.2 Global Ad Tech Platform Consumption Forecast and Growth Rate by Application (2022-2028)

      • 10.2.1 Global Ads Setting Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.2 Global Data Analytics Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.3 Global Yield Management Consumption Forecast and Growth Rate (2022-2028)

      • 10.2.4 Global Others Consumption Forecast and Growth Rate (2022-2028)

    11 Global Ad Tech Platform Import and Export Analysis (Top 5 Countries)

    • 11.1 Global Ad Tech Platform Import by Region (Top 5 Countries) (2017-2028)

    • 11.2 Global Ad Tech Platform Export by Region (Top 5 Countries) (2017-2028)

    12 Coronavirus Disease (COVID-19) Impact

    • 12.1 Industry Impact Analysis

    • 12.2 Ad Tech Platform Market Outlook to 2028 - COVID-19 Affected Forecasts

    13 Competition Matrix

    • 13.1 Target Markets

    • 13.2 Comprehensive Analysis of Products in Competitive Markets

    14 Global Ad Tech Platform Market Competitive Analysis

    • 14.1 Adform

      • 14.1.1 Adform Company Details

      • 14.1.2 Adform Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.1.3 Adform Ad Tech Platform Product and Service

    • 14.2 Choozle

      • 14.2.1 Choozle Company Details

      • 14.2.2 Choozle Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.2.3 Choozle Ad Tech Platform Product and Service

    • 14.3 Verizon (Verizon Media)

      • 14.3.1 Verizon (Verizon Media) Company Details

      • 14.3.2 Verizon (Verizon Media) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.3.3 Verizon (Verizon Media) Ad Tech Platform Product and Service

    • 14.4 MediaMath

      • 14.4.1 MediaMath Company Details

      • 14.4.2 MediaMath Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.4.3 MediaMath Ad Tech Platform Product and Service

    • 14.5 Singapore Telecommunications (Amobee)

      • 14.5.1 Singapore Telecommunications (Amobee) Company Details

      • 14.5.2 Singapore Telecommunications (Amobee) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.5.3 Singapore Telecommunications (Amobee) Ad Tech Platform Product and Service

    • 14.6 AdRoll

      • 14.6.1 AdRoll Company Details

      • 14.6.2 AdRoll Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.6.3 AdRoll Ad Tech Platform Product and Service

    • 14.7 Verve

      • 14.7.1 Verve Company Details

      • 14.7.2 Verve Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.7.3 Verve Ad Tech Platform Product and Service

    • 14.8 Criteo

      • 14.8.1 Criteo Company Details

      • 14.8.2 Criteo Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.8.3 Criteo Ad Tech Platform Product and Service

    • 14.9 AT&T (WarnerMedia)

      • 14.9.1 AT&T (WarnerMedia) Company Details

      • 14.9.2 AT&T (WarnerMedia) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.9.3 AT&T (WarnerMedia) Ad Tech Platform Product and Service

    • 14.10 CAKE

      • 14.10.1 CAKE Company Details

      • 14.10.2 CAKE Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.10.3 CAKE Ad Tech Platform Product and Service

    • 14.11 Marin Software

      • 14.11.1 Marin Software Company Details

      • 14.11.2 Marin Software Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.11.3 Marin Software Ad Tech Platform Product and Service

    • 14.12 Quantcast

      • 14.12.1 Quantcast Company Details

      • 14.12.2 Quantcast Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.12.3 Quantcast Ad Tech Platform Product and Service

    • 14.13 LiveIntent

      • 14.13.1 LiveIntent Company Details

      • 14.13.2 LiveIntent Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.13.3 LiveIntent Ad Tech Platform Product and Service

    • 14.14 Google

      • 14.14.1 Google Company Details

      • 14.14.2 Google Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.14.3 Google Ad Tech Platform Product and Service

    • 14.15 Amazon (AWS)

      • 14.15.1 Amazon (AWS) Company Details

      • 14.15.2 Amazon (AWS) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.15.3 Amazon (AWS) Ad Tech Platform Product and Service

    • 14.16 The Search Monitor

      • 14.16.1 The Search Monitor Company Details

      • 14.16.2 The Search Monitor Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.16.3 The Search Monitor Ad Tech Platform Product and Service

    • 14.17 Sovrn

      • 14.17.1 Sovrn Company Details

      • 14.17.2 Sovrn Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.17.3 Sovrn Ad Tech Platform Product and Service

    • 14.18 Adobe

      • 14.18.1 Adobe Company Details

      • 14.18.2 Adobe Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.18.3 Adobe Ad Tech Platform Product and Service

    • 14.19 The Trade Desk

      • 14.19.1 The Trade Desk Company Details

      • 14.19.2 The Trade Desk Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

      • 14.19.3 The Trade Desk Ad Tech Platform Product and Service

    15 Appendix


    TABLE OF CHARTS

    • Table Definition of Ad Tech Platform

    • Figure Ad Tech Platform Picture

    • Table Global Ad Tech Platform Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Ad Tech Platform Market Size and Forecast 2022 - 2028 (USD million)

    • Figure Global Ad Tech Platform Market: Year-over-year Growth 2022 - 2028 (%)

    • Table Parent Market Analysis

    • Figure Parent Market Price

    • Table Related/Ancillary Market Outlook Analysis

    • Table Supplier Power Analysis

    • Table Buyer Power Analysis

    • Table Substitution Threat Analysis

    • Table Threat of New Entrants Analysis

    • Table Competitive Rivalry Analysis

    • Figure Global Ad Tech Platform Consumption by Country (2017-2022)

    • Figure United States Ad Tech Platform Consumption and Growth Rate (2017-2022)

    • Table Europe Ad Tech Platform Consumption and Growth Rate (2017-2022)

    • Figure China Ad Tech Platform Consumption and Growth Rate (2017-2022)

    • Figure Japan Ad Tech Platform Consumption and Growth Rate (2017-2022)

    • Figure India Ad Tech Platform Consumption and Growth Rate (2017-2022)

    • Figure South Korea Ad Tech Platform Consumption and Growth Rate (2017-2022)

    • Figure Global Ad Tech Platform Consumption Forecast by Country (2022-2028)

    • Figure United States Ad Tech Platform Consumption Forecast and Growth Rate (2022-2028)

    • Table Europe Ad Tech Platform Consumption Forecast and Growth Rate (2022-2028)

    • Figure China Ad Tech Platform Consumption Forecast and Growth Rate (2022-2028)

    • Figure Japan Ad Tech Platform Consumption Forecast and Growth Rate (2022-2028)

    • Figure India Ad Tech Platform Consumption Forecast and Growth Rate (2022-2028)

    • Figure South Korea Ad Tech Platform Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global On-Premise Consumption and Growth Rate (2017-2022)

    • Figure Global Cloud-Based Consumption and Growth Rate (2017-2022)

    • Figure Global Ads Setting Consumption and Growth Rate (2017-2022)

    • Figure Global Data Analytics Consumption and Growth Rate (2017-2022)

    • Figure Global Yield Management Consumption and Growth Rate (2017-2022)

    • Figure Global Others Consumption and Growth Rate (2017-2022)

    • Figure Global On-Premise Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Cloud-Based Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Ads Setting Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Data Analytics Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Yield Management Consumption Forecast and Growth Rate (2022-2028)

    • Figure Global Others Consumption Forecast and Growth Rate (2022-2028)

    • Table Global Ad Tech Platform Import by Region (Top 5 Countries) (2017-2028)

    • Table Global Ad Tech Platform Export by Region (Top 5 Countries) (2017-2028)

    • Table Adform (Foundation Year, Company Profile and etc.)

    • Table Adform Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Adform Ad Tech Platform Product and Service

    • Table Choozle (Foundation Year, Company Profile and etc.)

    • Table Choozle Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Choozle Ad Tech Platform Product and Service

    • Table Verizon (Verizon Media) (Foundation Year, Company Profile and etc.)

    • Table Verizon (Verizon Media) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Verizon (Verizon Media) Ad Tech Platform Product and Service

    • Table MediaMath (Foundation Year, Company Profile and etc.)

    • Table MediaMath Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table MediaMath Ad Tech Platform Product and Service

    • Table Singapore Telecommunications (Amobee) (Foundation Year, Company Profile and etc.)

    • Table Singapore Telecommunications (Amobee) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Singapore Telecommunications (Amobee) Ad Tech Platform Product and Service

    • Table AdRoll (Foundation Year, Company Profile and etc.)

    • Table AdRoll Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table AdRoll Ad Tech Platform Product and Service

    • Table Verve (Foundation Year, Company Profile and etc.)

    • Table Verve Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Verve Ad Tech Platform Product and Service

    • Table Criteo (Foundation Year, Company Profile and etc.)

    • Table Criteo Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Criteo Ad Tech Platform Product and Service

    • Table AT&T (WarnerMedia) (Foundation Year, Company Profile and etc.)

    • Table AT&T (WarnerMedia) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table AT&T (WarnerMedia) Ad Tech Platform Product and Service

    • Table CAKE (Foundation Year, Company Profile and etc.)

    • Table CAKE Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table CAKE Ad Tech Platform Product and Service

    • Table Marin Software (Foundation Year, Company Profile and etc.)

    • Table Marin Software Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Marin Software Ad Tech Platform Product and Service

    • Table Quantcast (Foundation Year, Company Profile and etc.)

    • Table Quantcast Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Quantcast Ad Tech Platform Product and Service

    • Table LiveIntent (Foundation Year, Company Profile and etc.)

    • Table LiveIntent Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table LiveIntent Ad Tech Platform Product and Service

    • Table Google (Foundation Year, Company Profile and etc.)

    • Table Google Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Google Ad Tech Platform Product and Service

    • Table Amazon (AWS) (Foundation Year, Company Profile and etc.)

    • Table Amazon (AWS) Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Amazon (AWS) Ad Tech Platform Product and Service

    • Table The Search Monitor (Foundation Year, Company Profile and etc.)

    • Table The Search Monitor Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table The Search Monitor Ad Tech Platform Product and Service

    • Table Sovrn (Foundation Year, Company Profile and etc.)

    • Table Sovrn Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Sovrn Ad Tech Platform Product and Service

    • Table Adobe (Foundation Year, Company Profile and etc.)

    • Table Adobe Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table Adobe Ad Tech Platform Product and Service

    • Table The Trade Desk (Foundation Year, Company Profile and etc.)

    • Table The Trade Desk Ad Tech Platform Sales, Price, Value and Gross Profit (2017-2022)

    • Table The Trade Desk Ad Tech Platform Product and Service


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