European Home Fitness Equipment Market Size Will Reach $215 Million in 2023

Home fitness equipment refers to various types of fitness equipment used for home fitness, including aerobic exercise equipment (such as treadmills, stationary bikes, elliptical machines, etc.), strength training equipment (such as dumbbells, strength training machines, etc.), flexibility training equipment, and comprehensive training machines. These devices are designed to help family members engage in various fitness activities, improve physical fitness, and maintain health.
European Home Fitness Equipment Market Overview and Segmented Market Analysis
Research has shown that the European home fitness equipment market has shown a steady growth trend in recent years. The growth of this market is influenced by various factors, including the increasing public attention to health and fitness, the rapid development of urbanization, and the increase in family and work pressure, all of which have prompted more people to maintain their health and physique through exercise and fitness. In addition, technological advancements have also driven the advancement of home fitness equipment, making these devices more intelligent and user-friendly.
According to our research data, the total size of the European home fitness equipment market is expected to reach $215 million in 2023, among which the segmented markets for stationary bikes, elliptical machines, and treadmills are estimated to have a size of $68 million, 51 million, and 52 million, respectively, with market shares expected to reach 31.45%, 23.71%, and 24.36%, respectively.

European Home Fitness Equipment Market Size Forecast and Market Segmentation Analysis  

European Home Fitness Equipment Market Size Forecast and Market Segmentation Analysis

Source: www.globalmarketmonitor.com
Analysis of European Home Fitness Equipment Market Competitive Landscape 
From the perspective of market competition, the concentration of the European home fitness equipment market is relatively high. According to our data, the total revenue of the home fitness equipment market for the top 3 enterprises in the industry in 2020 was $84 million, with a total revenue share of 48.20%. The top three companies were Technogym, Peloton, and Icon Health & Fitness. In 2020, these three companies accounted for 24.42%, 14.96%, and 8.82% of the global market revenue in the home fitness equipment market, respectively.

Market Revenue and Share of Main Enterprises in 2020

Enterprises

Market Revenue (Million USD)

Market Share

Technogym

43

24.42%

Peloton

26

14.96%

Icon Health & Fitness

15

8.82%

Top3

84

48.20%

Source: www.globalmarketmonitor.com

European Home Fitness Equipment Market Development Trends Analysis

Intelligence: With the advancement of technology, home fitness equipment is becoming increasingly intelligent. For example, some devices can be controlled through mobile apps and can also provide exercise advice and health data.

Personalization: The needs of users are becoming increasingly personalized, which requires manufacturers to provide a wider range of products to meet the needs of different users.

Customizable: Users want to customize fitness plans and equipment according to their own needs, which requires manufacturers to provide more flexible products and services.

Environmental Protection and Sustainability: With increasing public attention to environmental protection and sustainability, manufacturers need to use environmentally friendly materials to manufacture products, while also providing recycling solutions.

For more industry information, please refer to our latest released "China Home Fitness Equipment Industry Market Research Report 2023-2029".

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