North American High-performance Car Market Size Will Reach $165.67 Billion in 2023

High-performance cars typically refer to cars with powerful power systems, lightweight body structures, advanced suspension systems, high-performance braking systems, customized tires, and wheels, advanced aerodynamic designs, and advanced driving assistance systems. High-performance cars are highly sought after for their excellent performance, handling, and driving experience.

Segmented Market Analysis

According to the different sources of power, high-performance cars can be divided into two categories: fuel cars and electric cars. Among them, electric cars dominate the high-performance car market in North America. According to our research data, the estimated size of the North American electric car segment market in 2023 is $148.81 million, with an estimated market share of 89.83%.

From a regional perspective, the North American high-performance car market is mainly concentrated in the USA, Canada, and Mexico. Among them, the USA holds the largest share, while the Canadian and Mexican markets are also constantly expanding.

North American High-performance Car Market Size and Share Forecast by Type and Region in 2023


Market Size (Billion USD)

Market Share

Segmented by Type

Fuel Cars

16.85

10.17%

Electric Cars

148.81

89.83%

Segmented by Region

USA

128.41

77.51%

Canada

21.98

13.27%

Mexico

15.27

9.22%

Source: www.globalmarketmonitor.com

Overview of Market Development and Analysis Of Competitive Landscape

With the continuous development of the automotive market and the pursuit of automotive performance and driving experience by consumers, the North American high-performance car market has gradually become a highly anticipated field. Data shows that the total size of the North American high-performance car market is expected to reach $165.67 billion in 2023 and may continue to increase to $199.05 billion by 2027.
From the perspective of the competitive landscape, the North American high-performance car market is fiercely competitive, with major brands including BMW, Mercedes-Benz, Porsche, Audi, Tesla, etc. Among them, Tesla has obvious advantages in the field of electric cars, while BMW, Mercedes-Benz, and Audi mainly focus on traditional fuel vehicles. In the future, major brands will increase their investment in the fields of electrification and intelligence to maintain their competitive advantage.
Data shows that in 2020, the top 3 companies in the North American high-performance car market had a total sales revenue of $18.74 billion, with a total sales share of only 13.55%, indicating a low market concentration. The top 3 companies were Tesla, Porsche, and Automobile Lamborghini. In 2020, these three companies accounted for 9.27%, 3.65%, and 0.63% of the global market sales in the high-performance car market, respectively.
North American High-performance Car Market Size Forecast and Competition Pattern Analysis 
North American High-performance Car Market Size Forecast and Competition Pattern Analysis
Source: www.globalmarketmonitor.com
Market Development Trend Analysis
The market size will continue to expand: With the pursuit of high-performance cars by consumers and the continuous development of technology, the North American high-performance car market will continue to expand.
Electrification will become mainstream: With the continuous maturity of electric vehicle technology and the increasing attention of consumers to environmental protection, electric high-performance vehicles will become mainstream in the market.
Intelligence will become a standard feature: With the development and popularization of autonomous driving technology, intelligent driving assistance systems will become a standard feature for high-performance cars.
Personalized customization will become more common: consumers have an increasing demand for personalized cars, and personalized customization will become an important trend in the future high-performance car market.
International competition will become more intense: With the acceleration of globalization and intensified competition among multinational brands, the internationalization level of the North American high-performance car market will further increase.

For more industry information, please refer to our latest released "2023 Global High-performance Car Market Analysis Report, Key Competitors, Market Effect Factors, Growth, And Forecast".

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